Street Designers x L’Oréal Paris: Recycl’Art Team Building
After a Team building street art with the teammates of L'Oréal who work at Saint-Ouen, this time with a smaller team from the famous cosmetics brand that we are meeting. With a view to finding a Ecological event animation where the environmental subject would be central, the brand contacted Metaphor, inspired and sustainable living space designers, where meetings, seminars, and events can be held. They then naturally asked us to deploy our Team Building Recycl'Art.
Indeed, this original activity which consists of Create a work from salvaged and recycled materialsskillfully allows raise awareness of sustainability issues in a fun waySustainability In English.
The street artist Jérémy Luks, a member of our team Artistic coaching but also a recognised graffiti artist in the Parisian graffiti scene, went to a place Metaphor to the end of to introduce eighteen participants to the practice of Recycl'Art.
He then worked with this small group on three themes that are not as futuristic as they might seem. These are the concepts of Sustainability, of Metaverse and Artificial intelligence (AI) who found themselves at the centre of this creative workshop. The aim being to get the participants, divided into two groups, to each create a table, created from recycled materials and express the themes evoked within the fresco.
The artistic process is as follows. First, once the artist coach has explained the objective of the activity to the brand collaborators, they were asked to to collectively reflect on the work they were going to design and then select the materials and objects that would compose it.
Once all these aspects are firmly in place, participants can then begin to make these eco-relief paintings.
When the works are completed, the animation concludes with a presentation to the opposing team during which the ideas that emerged from the workshop are highlighted.
If you also wish to have items personalised by artists for a marketing campaign or an event evening, to call upon a street artist for a live street art show, to build a DIY table football, to introduce your teams to graffiti, Pop Art, plant graffiti or collaborative fresco during a corporate seminar, or to equip yourselves with a mural that reflects your values, there's only one thing to do.
Book an appointment directly with our team.
Street Designers – Creative team-building and artistic event entertainment agency!
