Corporate evening with an artistic dimension for Rockwool

For an internal team seminar for Rockwool France, the Danish multinational manufacturer of mineral wool products for building insulation, we were asked to undertake a dual activity. Firstly, a live stage show during the plenary speech, followed by a participatory live painting session that took place in the evening with the hundred or so employees present.
A colourful, graphic visual composition on canvas, representing the Rockwool brand's universe.

Street Designers X Rockwool: Live artist performance & participatory live painting

For an internal company team seminar Rockwool France, a Danish multinational manufacturer of mineral wool products for building insulation, we have been asked to carry out a dual activity. First of all, a Show Live on stage during the plenary speech, followed by a Participatory live painting which took place on the evening with around a hundred employees present.

On this occasion, it is the talented graffiti artist Scarred, street artist renowned in the Parisian graffiti scene, who was in charge of livening up this colourful event. The idea was to Create six canvases with two triptychs Rock and Wool, around the company's values and materials. To do this, in order to represent them, we had to take into account the concepts of «Circularity, insulation, rock wool, water and fire resistance, highlighting people, Corporate Social Responsibility (CSR), and their logo (Rock and Wool)..

Rough black and white drawing depicting a design around Rockwool's societal values
Roughly @SCRED following the study of the project ©StreetDesigners

Following the briefing We created the mock-ups beforehand. The evening was thus punctuated by our Show livebefore proceeding to Participatory murals that the employees happily and joyfully threw themselves into colouring.

Photo of a conference room with a graffiti-covered stage
Mural created on stage during the premiere. Photo by ©StreetDesigners

Street art tableaux installed on a theatre stage
Result of the finished fresco Photo by ©StreetDesigners

Group of people painting a graffiti mural Paris
Second fresco created participatively during the dinner evening Photo by ©StreetDesigners

If you also wish to have items personalised by artists for a marketing campaign or an event evening, to call upon a street artist for a live street art show, to build a DIY table football, to introduce your teams to graffiti, Pop Art, plant graffiti or collaborative fresco during a corporate seminar, or to equip yourselves with a mural that reflects your values, there's only one thing to do.

Book directly with our team by Post or by phone.
Street Designers – Creative team-building and artistic event entertainment agency!

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